| Dear Supporters,
School’s out, the sun is trying to appear, and summer is officially in full swing. Here are our latest updates: |
| Be a Sport, Check Your Tyres! |
| With the Olympic Games on the horizon, we’re excited to remind you that our summer campaign, ‘Be a sport, check your tyres’, is still available for download and use. This campaign is a perfect fit for the season, encouraging everyone to prioritise tyre safety to improve the performance and safety of their tyres. You can access the campaign materials to download in the resources section of the website. |
| Expanding Our Reach with Micheldever’s ‘Tyre Click’ Network |
| TyreSafe content is now live on all dealers within Micheldever’s ‘Tyre Click’ network! This is a fantastic example of how working with our industry partners can significantly amplify our reach. You can see a great example of this collaboration here. |
| TyreSafe Supports National Highways TRIP Campaign |
| We’re proud to support National Highways’ TRIP campaign aims to encourage drivers to plan their trips in advance, including performing essential vehicle checks and scheduling rest stops before embarking on any lengthy or significant journeys during the autumn and winter seasons.
The TRIP checklist is based on four key principles:
– Top-Up: Fuel, oil, and screen wash
– Rest: Take a rest break every two hours
– Inspect: Check tyre pressure, condition and tread
– Prepare: Have a plan for all weather conditions
The summer focus of the campaign is now live on Facebook, X, Instagram, and LinkedIn. Look out for it on our channels and help get behind this important campaign. |
| Welcome, Fresh Drivers UK!
We are delighted to announce that Fresh Drivers UK has joined our growing network of committed partners. Fresh Drivers UK, founded by Sophie Lyden, of Westgate Tyres, also known as ‘The Tyre Lady’ is dedicated to supporting new drivers with essential road safety tips and information, bringing a fresh, approachable, and relatable approach to driver education. We look forward to working together, with Sophie, her colleagues and other organisations, to promote tyre safety among new drivers. |
| Show Your Support with Our New Logos
New ‘Proud to Support’ logos are now available in the resources area. Use them proudly to demonstrate your commitment to road safety and show your support for TyreSafe. Your advocacy is crucial in spreading our message far and wide. |
| Have a Happy Harvest: New Agriculture Tyre Campaign
As the crucial harvest season approaches, TyreSafe is launching the ‘Have a Happy Harvest’ campaign. This initiative is designed to support farmers in checking and maintaining their tyres to ensure a safe and successful harvest. You can read the full press release here, and watch the video here. |
| Thank you for your ongoing support and commitment to tyre safety. Together, we are making a significant impact on road safety and saving lives. |
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