TyreSafe is also supporting a number of opportunities for direct engagement with road users and professional audiences.
National Highways – Tyre Safety Month
National Highways is organising a series of tyre check events throughout October as part of Tyre Safety Month 2026, with opportunities for tyre industry organisations to support checks and provide advice to motorists.
Events are planned across the South East and North West, including locations such as West Hove, Beaconsfield, Lymm, Sandbach, Knutsford, Chester, Burtonwood, Lancaster and Tebay.
Supporters interested in getting involved can contact the relevant National Highways Regional Safety Programme Manager.
Find out more about event dates and details here.
Fire and Rescue Services – Charity Car Wash & Tyre Check Events
Supported by the National Fire Chief’s Council (NFCC) and in support of the Fire Fighter’s Charity, fire stations are being encouraged to run these community fund raising and safety events.
We have an urgent call for support from Osset Fire Station (WF5 9TR) on Saturday 29th August (13:30-16:30).
If you can help, please contact Christopher.Scott@westyorksfire.gov.uk
Lancashire Older and Mature Drivers Webinar
Lancashire County Council is also hosting a free webinar for professionals working with older and mature drivers.
Webinar details:
Wednesday, 16 September, 9:30 am, Teams
“Fit to Drive? How do we keep our older road users safe on the road as professionals?” will explore issues including eyesight, health, medication and road safety, with contributions from public health, road safety, policing and driver safety specialists.
The webinar is open to professionals and organisations working with older people, and supporters are encouraged to share the opportunity through their own networks.
Book here.
Campaign activity
There are several important TyreSafe campaigns coming up, with supporter resources already available to help organisations plan their involvement.
Young Driver Campaign – launches 1st September
TyreSafe’s flagship Young Driver Campaign returns on 1st September, with a focus on the potentially serious consequences of driving on unsafe or illegal tyres.
The campaign highlights the fact that two illegal tyres could result in six penalty points – enough to have a new driver’s licence revoked automatically within their first two years of driving.
The campaign aligns with the NPCC’s “Operation Spotlight”, which runs from 22 September to 5 October and for the second year running we have been granted THINK! co-branding from the Department for Transport.
The full campaign toolkit is now available in the Resources area of the TyreSafe website, including video, posters, social media assets and an implementation guide.
Please note that all campaign materials are under embargo and must not be published or shared externally before 1 September 2026.
Tyre Safety Month – launches 1st October
Tyre Safety Month 2026 will launch on 1st October under the theme:
Act Before You REact
The campaign challenges motorists to move from reaction to prevention, encouraging them to take simple preventative steps before something goes wrong.
The four weekly themes will cover braking and stopping distances, driver confidence, near misses and the importance of turning a scare into a safety check.
The core ACT message will run throughout:
- A – Air Pressure
- C – Condition
- T – Tread
The full supporter toolkit is already available, including campaign branding, social media assets, videos, posters, press materials, animations and an implementation guide.
Please note that all Tyre Safety Month campaign materials are under embargo until 1st October 2026.
We’d encourage all supporters to start planning now how you can use the materials across your own channels, networks, workplaces, customer communications and community activity.
